The Only Way to Drive

Benefits include:

  • High visibility branding of all team assets

  • VIP hospitality and customer entertainment at the races, absent of competitive influences

  • B2B development opportunities with other team and series partners

  • Extensive media exposure, including TV, print, and internet

  • Numerous PR and promotional opportunities that feature the race car, drivers, and team

  • Morale builder for employees, associates and partners

Sponsor Activation Elements Can Include:

  • Ad buys on race broadcasts

  • Race event title sponsorships

  • Official partner status with the Trans Am Series

  • Car and driver appearances at company events and offices

  • Track side information booths and ambassadors

 

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